Marketing is not just a tactic; it’s the way we think and feel about what we do.
BeStrategic is a market leading consultancy and training business that supports the B2B, B2C and B2G sectors.
We have been operating in this role for over twenty years and have extensive UK and overseas experience.
Strategy is the board and management process that provides direction for the business.
Marketing is the company’s way of adding value for the customer.
“The engine room of the Business”. If the top line doesn’t come in, the rest of the team can go home!
“Finance should enable the Strategy to make the company profitable”. Cost reduction is not a Strategy!